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Modernize media strategies to succeed in the digital age.

Media & Entertainment Overview

The explosive growth of digital content is revolutionizing the media and entertainment industry. From downloading an e-book to streaming movies on a mobile device, real-time, mobile access to digital content has changed the way it’s being consumed. To lead in the digital age, media and entertainment companies need innovative IT strategies to track consumer behaviors, deliver timely content across multiple channels and explore new sources of revenue.

This means using technology solutions that enhance customer loyalty, monetize content to generate more revenue and streamline the media planning process. It also means exploring new IT strategies to gain a 360-degree view of customers, automate the media planning process, reduce lead time to production and track everything to the bottom line. The fastest way to get there is with an IT partner with emerging technology expertise and deep media and entertainment experience. Welcome to possible.

At SoftSages, we deliver IT solutions for the entire spectrum of media and entertainment organizations. We help these companies optimize publishing and rights management, editorial workflow and content management, the distribution of motion picture applications and mobile media enablement.

SoftSages helps media and entertainment companies succeed in the digital age through:

  • Re-Useable Business Intelligence Components to reduce lead time to production and deliver faster time to market
  • Media Planning and Collaboration Platform enabling advertisers, agencies and broadcasters to collaborate and execute more structured campaigns
  • Content Management to cost-effectively manage regulatory compliance, product information, media content and digital rights
  • Core System Modernization to reduce maintenance costs, improve user productivity and enhance customer service.

SoftSages’s digital marketing teams develop content strategies and move seamlessly between traditional print and digital media to best fit the needs of media and entertainment organizations.